Archive

Posts Tagged ‘Dummies’

Aug
05

  • ISBN13: 9780470502112
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Product landing pages DescriptionTurn in profits with the right tools landing pages for success do not happen by chance, following a formula with great care. If you want to convert your visitors into sales, it is essential to understand how to design, monitor and maintain your landing page. This simple, short plain-English shows how to cover all bases, from the visual layout, to use language effectively, to linking strategies, and more. The book is full of practical tips and techniques, it also identifies common mistakes and pitfalls you should avoid. The book offers a coupon worth $ 50 price of a diagnosis site and webinars on the author’s website. Discover the power of language and how to use it as a call to action to predict customer behavior browsing Start Diagnosing problems with your current landing page Create a unified marketing message from search engine results and landing page E.. . More>>

Landing Page Optimization For Dummies

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Aug
01

  • ISBN13: 9780470371817
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Product DescriptionBy implementation of effective web marketing strategies, you can quickly create a successful website and business. But how do you take search engine optimization and search engine marketing to achieve the desired results? Web Marketing For Dummies, 2nd Edition shows you how! This guide helps you apply your knowledge of marketing to the Web world, which takes you on the path to successful online marketing. In this book you will discover how to use online tools to spread your marketing, establish a strong Web presence; Promote your site with e-mail marketing, search engine optimization and pay per click and social networking tools, and measuring marketing success. You will also discover how to: Craft a marketing plan online, set goals of the site, and define your market, discover what makes an effective on-line window and what your site has to offer to encourage the use of shopping and email marketing effectively and spread the word via e-newsletter. . . More>>

Web Marketing For Dummies

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May
24

Search Engine Optimization For Dummies Review


Well, here it is 2010 and I just got around to thoroughly reading this book. As a person who trains in SEO at Jasonmcdonald.org, I try to keep up with the Joneses by reading an SEO book a month.

So I finished this one. The good news – it is a very good basic introduction to SEO, with plenty of helpful tips.

The bad news – it is outdated, being written in 2008. For example, it heavily emphasizes directories which are all falling by the wayside as Google local eats up the entire local search market.

The BEST and MOST significant part of the book is his discussion on PageRank, Google’s special sauce that measures the ‘authority’ of pages based on incoming links. Mr. Kent explains ways to build your own site, that take advantage of PageRank, plus emphasizes that reciprocal links and outbound links are still valuable. This is contrary to the advice of many SEO people. I’m not sure I fully agree with it, but it is a provocative and interesting detailed approach to PageRank.

So the book is good for both beginners and experts. His website has some information as well. Good job!

Search Engine Optimization For Dummies Feature

Search Engine Optimization For Dummies Overview

Why do some sites pop to the top when you search? How do you make yours one of them? You create sites that make search engines happy — that’s what search engine optimization is all about. Search Engine Optimization For Dummies has been the leading resource on how to make that happen, and this third edition is completely updated to cover the newest changes, standards, tips, and tricks.

This handy guide shows you how to get more visitors by getting more visibility for your Web site. Find out which search engines matter most, what they look for (and what they hate,) how to get your site included in the best indexes and directories, and the most effective ways to spend your advertising dollars. You’ll discover how to:

  • Plan a search engine strategy
  • Build pages that offer visibility
  • Make your site rank high with the most important search engines
  • Avoid things that search engines don’t like (and tricks that might actually get your site penalized)
  • Use Google universal search, image search optimization, XML sitemaps, and more
  • Choose the right keywords
  • Track and measure your results
  • Increase your exposure with shopping directories and retailers
  • Boost your position with popular links and social networking sites
  • Use pay-per-click in ways that get the most bang for your advertising buck

Search Engine Optimization For Dummies, 3rd Edition also helps you skirt some of the pitfalls and become a savvy advertiser. With this book at your side, you’ll never need to fear search engines again!

Available at Amazon Check Price Now!

*** Product Information and Prices Stored: May 23, 2010 23:24:07

Online Shopping Guide : Books

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Mar
14

AdWords For Dummies (For Dummies (Computer/Tech)) Review


Howie, I wanted to thank you for compiling such complex information in a format that is fun and easy to read. When I began educating myself about Ad Words I had Zero knowledge about the subject. I own an e-commerce business and wanted to take the business to the next level and decided Ad Words was part of this equation. After completing your book, I can now have intelligent conversations with professionals within the Ad Words world which has allowed me to learn more and motivated me to begin my own Ad Word campaigns. Thanks and keep up the good work! Entrepreneur in Arizona.

AdWords For Dummies (For Dummies (Computer/Tech)) Feature

AdWords For Dummies (For Dummies (Computer/Tech)) Overview

  • AdWords lets every business-from eBay PowerSellers to Fortune 500 companies-create targeted, cost-efficient advertising campaigns on the Web, and accounts for the bulk of Google’s billion in annual revenues
  • This all-new guide helps advertisers get a handle on AdWords complexities and nuances, adopt AdWords best practices, and turn clicks into ka-ching!
  • Topics covered include conducting quick and cheap market research, crafting a message that cuts through the clutter, choosing AdWords settings, bidding on keywords, setting a maximum daily spend, improving the Web page that an ad points to, testing strategies, tracking results, and using Web analytics tools
  • Includes an exclusive offer from Google-AdWords credits equivalent to the price of the book-plus a companion Web site with up-to-the-minute AdWords tips and tricks, narrated video walkthroughs, and free trials of the author’s software

Available at Amazon Check Price Now!

*** Product Information and Prices Stored: Mar 14, 2010 05:30:07

Online Shopping Guide : Books

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Feb
16

Product DescriptionThis is an introductory level book that provides the essential information needed to enable users to build common Web database applications. The book is directed toward users who know HTML and have created static Web pages, but no prior experience with programming or database design or use is required. PHP and MySQL For Dummies contains all the information necessary to create a simple Web database or fully functional E-commerce Web site. ABOUT THE CD-ROM Includes a CD-ROM with PHP, MySQL, and Apache software, sample Web applications from the book, code samples, and other useful utilities. . . . More >>

PHP and MySQL for Dummies with CDROM

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Feb
11

  • ISBN13: 9780470096000
  • Condition: NEW
  • Notes: Brand New from Publisher. No Remainder Mark.

Product DescriptionBuild an online catalog and a members-only site Everything you need to know to create a dynamic PHP and MySQL Web site! Been thinking of creating a high-quality interactive Web site? This book is just what you need to get started! Here’s the fun and easy way(r) to develop a Web application in PHP 4, 5, or 6 and MySQL 5, test your software, enable your Web pages to display, change, and move database information, and much more. Discover how to * Plan and implement a Web database application * Design and build a MySQL 5 database * Build dynamic HTML forms * Create scripts that store, retrieve, and update database information * Display database information in a Web page. . . More >>

PHP & MySQL For Dummies 3rd edition

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Jan
21

Landing Page Optimization For Dummies (For Dummies (Computer/Tech)) Review

Landing Page Optimization For Dummies (For Dummies (Computer/Tech)) Feature

Landing Page Optimization For Dummies (For Dummies (Computer/Tech)) Overview

Turn landing pages into profits with the right tools

Successful landing pages don’t happen by accident, they follow a carefully crafted formula. If you want to convert visitors to your site into sales, it’s crucial to understand how to design, monitor, and maintain your landing page. This straightforward, plain-English guide shows you how to cover all the bases-from the visual layout, to using language effectively, to linking strategies, and more. The book is packed with practical tips and techniques, it also identifies common mistakes and pitfalls you should avoid. The book features a valuable coupon off the price of a site diagnosis and webinars on the author’s website.

  • Discover the power of language and how to use it as a call to action
  • Start predicting customer browsing behavior
  • Diagnose current problems with your landing page
  • Create a unified marketing message between the search engine result and landing page
  • Examine common optimization approaches
  • Master specific tools for tracking results and follow strict maintenance procedures

If you want to make your landing page more appealing, this book provides clear, hands-on explanations and information that you can put to use immediately.

Available at Amazon Check Price Now!

*** Product Information and Prices Stored: Jan 21, 2010 13:40:05

Online Shopping Guide : Books

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